Save Time, Grow Fast, and Build Loyal Customers with a Marketing Automation Solution Managing a small business is tough. Business owners are inundated with tasks to do every day. With such a busy schedule, who has the time to do marketing and customer service? You have 2 options. You could either hire more people or …
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If you have sales people working for you, it’s vital that you constantly feed them with high quality leads. With so many low cost and effective lead generation methods available, you shouldn’t have to ask your sales people to waste valuable time doing cold calling anymore. Their time is better spent on engaging with leads …
Building your brand is perhaps the most important aspect of marketing and growing your small business. It’s proven time and time again that businesses who invest the resources to build their brands are able to build incredible customer loyalty and reap great rewards. Just look at the big brands such as Coca Cola, Nike, Disney, …
Pay Per Click (PPC) Advertising is the quickest method of driving targeted traffic to your website. PPC has been proven to be effective if you do it right. If not, you could end up wasting lots of money really fast. If you are doing online marketing for your small business you should know that every single …
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Having a website alone is no guarantee that you will get any business if your site is lousy. If you want visitors to stick around once they land on your website, your website better be sticky and engaging. Nowadays, people have so much distractions – The TV, Facebook, Youtube, Iphone, Ipod, not to mention other …
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What do companies like Apple, Nordstrom, Zappos, and Ritz Carlton have in common other than being very successful? Do you know what makes them successful and the reasons why they are the most admirable companies? It could be argued that there are lots of things that go into making a successful company. But from my …
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Video has become the hottest trend in online marketing for small businesses. Video injects life and stirs visitors’ emotions. As you know, people are visual and emotional. Video is great for captivating visitors’ attention and helps you to create a strong emotional connection for your offerings. As a result, you will get more calls, more …
Email marketing is a powerful way of building relationships with your customers and to send updates and special offers to your customers. This essential effort helps to drive your customers back to your business. Furthermore, email marketing helps you build up a network of contacts. I am just surprised that not enough small businesses use …
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Blogging benefits small businesses in so many ways. Blogging helps to establish yourself as the expert in your field, drive traffic to your site, and allows you to engage with your readers and build your community of loyal followers. A successful blog post could bring flood of visitors to your website! Furthermore, the search engines …
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Having a great website is useless if no one can find it. One of the most common ways people discover new websites is through search engines such as Google, Yahoo, and Bing. The key is to have your website appear on the 1st page of the search results as most people don’t look at results …